This 80 minutes SEO Workshop is designed specifically for non-techie entrepreneurs to gain an understanding of how Search Engines work, what are the ranking factors, the dynamics of key phrases, searcher intent, organic competition, and authority. The practical knowledge and step-by-step guide on using tools in this workshop enable you to set a strategy, develop a content plan, and measure SEO performance.
Why Should Business Owners Care About SEO?
Businesses looking to achieve sustainable growth must invest in SEO as it increases visibility, builds credibility, attracts targeted traffic, provides a better user experience, and helps a business stay ahead of the competition. However, not knowing the insights yourself, you may end up working with a provider who fails to deliver. Educating yourself about what it takes for result-oriented SEO helps you get better ROI on your SEO investments.